The Fastest Way To Earn Referrals (Without Begging)

In today’s edition, we’re talking about how to get more referrals, without asking, begging, or bribing people. The best referrals don’t come from pushy follow-up emails. They come from moments that stick. When you deliver a product or service that people genuinely love and remember, they want to tell others about you. Let’s break down […]

The Hidden 10% That Wins Deals

In today’s edition, we’re diving into what I call the hidden 10% – the subtle things most salespeople overlook that actually tip deals in your favour. It’s not always the product or its price; instead, it’s often the small things that count. Let’s unpack how you can use the Hidden 10% to win more sales, even […]

The Money You Have On The Table By Doing It Yourself…

In today’s edition, we explore the signs that tell you it’s time to hire a salesperson. Many business owners wait too long, missing opportunities and choking growth. When you get the timing right, hiring a salesperson can free you up, drive the sales engine your business needs, and scale during the process. Let’s dive in… […]

Want To Raise Prices? Take A lesson From Rolls-Royce

In today’s edition, we explore when and how you should raise your prices. The best brands don’t apologise for premium prices. They show quality, position it correctly, and confidently invite buyers into that world. Let’s break down the signals that show you’re ready, and the right way to raise prices without losing trust. Let’s talk […]

Sell The Outcome…Then Deliver It.

A while back, I booked a holiday with On The Beach. With that booking, I got lounge access promised at the airport.That was a big deal for me. I was sold on the lounge experience: calm space, free drinks, nice breakfast, and no crowded terminal. But a day before my flight…I was informed that I won’t have […]

The First 5 Minutes That Make Or Break Your Sales Call

In today’s edition, we explore why the first five minutes of a sales call matter more than most people realise. It’s not about the close, it’s about the opening. Those early moments decide if your prospect leans in or checks out. Nail them, and you control the call. Miss them, and you’re fighting uphill. Let’s […]

Have You Tried “Michelin-star” Prospecting

In today’s edition, we explore why most prospecting time blocks don’t work. They’re too crowded, too loose, or easily hijacked. Effective prospecting happens when you deliberately protect your time and focus. Let’s unpack exactly how to build time blocks that actually drive results. This week’s suggested resource: Time Blocking = Results Picture walking into a crowded […]

How Coffee In Your CRM Could Get You Clients…

In today’s edition, we explore why outbound prospecting isn’t about mass messaging. It’s about showing people they matter. When you personalise your outreach with genuine care and relevance, you stand out in a sea of generic noise. Let’s walk through the simple steps to make your prospecting more effective, more human, and far more likely […]

The British Airways Lesson: Why Objections Run Deeper

In today’s edition, we explore why objections in sales aren’t roadblocks, they’re signals. Objections show you where trust is missing and where real buying decisions are made. When you stop fearing objections and start leaning into them, you open up opportunities most salespeople miss. Let’s unwrap how you can flip them in your favour… This […]

“NO” Can Be Good – Here’s How To Leverage It…

Have you ever read posts, watched a video, or heard some advice, along the lines of…“Use positive language to put your prospect in the habit of saying yes.” This is meant to get them in the habit of saying yes, so it’s easier for them to agree to sign with you. But that isn’t always […]