Get inside your buyers mind – Be proud of your history and your story
I’ve recently been thinking a lot about one of the biggest problems that so many small business owners and salespeople have, and that is a lack of confidence in their own history and story.
Get inside your buyers mind – understanding RISK
Our job when we are selling anything is simple.
Get inside their head.
The ONLY 2 Reasons why a Buyer Buys Something
There are only 2 reasons why a buyer will buy something.
As sellers, the sooner we understand this the better. But buyers will not make it easy for us.
Buyer Credits and Debits
When it’s time to make a decision (if they do that is!) the buyer will decide based upon a series of factors.
Factors that have evolved during the course of their interactions with you.