In today’s edition, we explore the hidden driver behind why people say yes. It’s not always about price, features, or logic, it’s about fit. Using the story of buying shoes that just feel right, I’ll show you how to align your offer emotionally with your buyer, so you close more

In today’s edition, we explore why the KPIs you track can make or break your sales growth. I’ll share how my fitness tracker changed the way I think about KPIs, and break down the exact sales metrics that help you scale without getting lost in vanity numbers. Let’s get focused

In today’s edition, we explore why real growth, whether in sales, in business, or in life… happens right outside your comfort zone. We’ll break down why comfort is dangerous in sales and exactly how to stretch into the spaces that spark real growth. This week’s resource: Comfort to Discomfort – Sales

In today’s edition, we’re digging into sales confidence. Most people think confidence is something you either have or don’t. But here’s the truth: confidence is a skill. It’s built through preparation, practice, and proof. I’ll share a simple story that shows why confidence grows after the action, not before, and

In today’s edition, we’re talking about how to get more referrals, without asking, begging, or bribing people. The best referrals don’t come from pushy follow-up emails. They come from moments that stick. When you deliver a product or service that people genuinely love and remember, they want to tell others

In today’s edition, we’re diving into what I call the hidden 10% – the subtle things most salespeople overlook that actually tip deals in your favour. It’s not always the product or its price; instead, it’s often the small things that count. Let’s unpack how you can use the Hidden

In today’s edition, we explore the signs that tell you it’s time to hire a salesperson. Many business owners wait too long, missing opportunities and choking growth. When you get the timing right, hiring a salesperson can free you up, drive the sales engine your business needs, and scale during

In today’s edition, we explore when and how you should raise your prices. The best brands don’t apologise for premium prices. They show quality, position it correctly, and confidently invite buyers into that world. Let’s break down the signals that show you’re ready, and the right way to raise prices